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© 2017 Get More

Avenue des Croix de Guerre 94

1120, Bruxelles, Belgique

+32 2 613 18 60

info(at)get-more.be

FR

EN

Nicole LANGENAEKEN

Customer-centered matchmaker between marketing strategy and innovation. Able to play a leading role within a wide marketing spectrum, loves to work on the innovative side of things

DIGITAL MINDED INNOVATIVE MARKETEER      

Competences

1. Strategy

> Helping organizations in innovation path
> Change Management
> Start-up of new business models
> Track record in both B2C as B2B

2. Digital

> Digital transformation
> AGILE and LEAN methodology
> Digital planning and budget allocation
> User Experience
> Content Marketing

3. Marketing management

> Strategic marketing partnership management
> ROI- approach on 1-2-1 track
> CRM strategy, action plan and budget
> Channel Strategy
> Campaign & provisioning processes
> Campaign Management implementation
> Prospect Lead Management
> Customer satisfaction surveys
> Set up of communication plan and media plan
> Event management (fairs, seminars, congresses)

4. People management

> Interim Management 
> Implementation of multichannel organisation 
> Leading teams from 5 up to 7 persons 
> Knowledge management
> Continuity plan

Work experience

2018
2015 > 2018
2012 > 2015
2007 > 2011
2005 > 2007
2000 > 2005
1998 > 1999
1996 > 1998

 

FREELANCE SENIOR CONSULTANT
BUSINESS INNOVATION & DEVELOPMENT MANAGER
/ PROXIMUS
GO-TO-MARKET MANAGER / BELGACOM - PROXIMUS
CRM TEAM MANAGER / PROXIMUS - BELGACOM
CAMPAIGN TEAM MANAGER / PROXIMUS
CRM MANAGER / SIEMENS
MARKETING PROGRAM MANAGER / EXCALIBUR & KEYWARE TECHNOLOGIES (FLANDERS LANGUAGE VALLEY)
SALES & PRODUCTION COORDINATOR / BOPACK PRINTING

Studies & qualifications

Languages

Information technology

> Windows Office: Word - Excel - PowerPoint - Outlook
> Selligent
> IBM Unica Affinium (Campaign, Plan, Optimize & Interact modules)
> Digital: Google Analytics – Google AdWords (business point of view), Google Trends, Google Search Console & Social media
> Adobe

Miscellaneous

> Sportive walks
> Theatre
> Quality time with friends and family

2016
2015
2014 > 2015
2014
2005
2001 > 2004
2000 > 2001
1995 > 1996
1995 > 1996

1992 > 1995
 

Design Thinking for Innovation - online course - University of Virginia
Innovation Management – online course - Erasmus University Rotterdam
Branding Consultant - strategic course - Syntra
Social Media Consultant - in-depth course Digital Marketing - Syntra
Improvisation Theatre - Brussels
Certificate Intermediate Knowledge of Spanish Language - Brussels
Free student - Applied Statistics & Math courses - VUB “Applied Economic Sciences” - Brussels
Cours d’allemand et conversation anglaise - Lille, France- Solvay Business School
Année passerelle de Français – niveau supérieur, Faculté des Lettres - Université Ch. De Gaulle – Lille III, Villeneuve d’Ascq, France
Communication Management – Corporate Communication - Provinciale Hogeschool Antwerpen